There are many CRM in the market, but you can’t decide which one is the right CRM platform. They can handle the business leads, customer behaviour and scale operations. You get many options, but mostly companies prefer Zoho and Dynamics 365 CRM. Both CRM is perfect for your business, but they give different value in different ways. Zoho CRM gives you a cost-friendly and accessible solution to your startups and small business.

What is Microsoft Dynamics 365?

Microsoft D365 is a cloud based business software. Which is a perfect combination of CRM and ERP systems. In other languages, this software manages the company’s sales, customer and finance in one system. This is a microsoft tool, that’s why it’s easily connected with microsoft tools which are Office, Outlook and Teams etc. There are many different types of modules, which work in different ways like.

sales

It manages the leads and customers.
Track the Deals.
It improves the sales team performance.

Example: Which customers are interested and which deals are close to soon.

Customer Service

They manage the customer complaints and support tickets.
It gives you a quick response for any situation.
They improve Customer satisfaction.

Example: if any customer complains, the system automatically creates the ticket.

Marketing

Create the Email campaigns.
Analyze the Customer data.
Track the Target audience.

Example: offer email only to send to your regular customer.

Finance

Manage the Accounting work.
Tracking the Invoices, payments and budgeting.
Automatically generate the financial reports.

Example: Companies easily analyze the profit/loss to see the report.

Its Core Strengths

You can take access anywhere.
Easily integrate with Microsoft products.
Easily develop with your business.
It provides AI & automation features.
They give you Real-time data & reports.
It’s very secure & reliable.

What is Zoho CRM?

Zoho CRM is a Customer Relationship Management (CRM) software. They help to manage the customer data, increase the sales and track the marketing activities. Easy way, it is a digital system, where you can manage the leads, customers and emails in one platform. Here are some of its features and editions( plans ), which is mentioned below.

Key Features & Editions

Main Features

Lead Management: Track the new customers (leads).
Contact Management: Save your customer details.
Deal / Pipeline Management: Track the sales process.
Automation: Automatic gives emails, reminders and workflows.
Analytics: Check your sales reports and performance.
Email Integration: You can easily connect Gmail/Outlook.
Mobile App: You can easily use the CRM in your phone.
AI Assistant (Zia): Smart suggestions and predictions.

Editions

Zoho CRM is used in different sizes of business, but there are different plans.

Free Edition: Perfect for small teams (limited features).
Standard: They provided basic automation for small businesses.
Professional: It provided advanced tools for growing business.
Enterprise: Full features are available for big organizations.
Ultimate: Advanced analytics with AI features.

Other thing is its using for different business size and its industries which is :

Basically this CRM is used for small business, startups, medium companies and growing sales teams etc. This CRM is perfect for this industry which is Real Estate, IT & Software, Healthcare and Manufacturing etc. Zoho CRM is very useful, they can easily handle the sales and customers. Then we talk about his strengths in the below.

Core Strengths

Affordable Pricing: It is very cheap according to the Microsoft D365.
Easy to Use Interface: Simple dashboard.
Customization : You can easily customize according to your business.
Automation Power: It saves your time.
All-in-One Solution: They can handle Sales, Marketing in one system.
Integration: You can easily connect with 800 and more apps.

Conclusion

In the end, both CRM is perfect for your business. Right, but Dynamics 365 is a complex CRM because it handles a big organization with its multiple departments which are sales, finance and operations etc. No one easily handles this CRM, they need some experts. And we talk about the Zoho CRM which is perfect for small businesses. Because it provides basic features under budget. You can easily use this CRM, there is no need for any senior. You can start your small business on your own. We prefer to use the Zoho CRM, that is your perfect option. Otherwise, you can use both CRM for your business.